MOTION, BRAND, & GRAPHIC DESIGN
EVIL BY MELANIE MARTINEZ LYRIC VIDEO.
PROJECT SUMMARY
SUMMER 2024 - ANIMATED LYRIC VIDEO
IN THIS 2 MONTH PERSONAL PROJECT BETWEEN SEMESTERS, I CREATED SOMETHING I’VE WANTED TO FOR A WHILE.
This typographic and photographic motion piece layers graphical signifiers of vibrant plant life, natural beauty, and overgrowth combined with gritty, imperfect, and organic textures to tell a musical narrative of the personal exploration of revenge, karma, and retribution, inspired by the pre-established Melanie Martinez PORTALS visual aesthetic.
This typographic and photographic motion piece layers graphical signifiers of vibrant plant life, natural beauty, and overgrowth combined with gritty, imperfect, and organic textures to tell a musical narrative of the personal exploration of revenge, karma, and retribution, inspired by the pre-established Melanie Martinez PORTALS visual aesthetic.
SHOW YOUR PROCESS.
CONCEPT + MOODBOARD
STYLE FRAMES COMPARED TO FINAL GIFS
MOTION, BRAND, & GRAPHIC DESIGN
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